A fundraiser for Stand With Minnesota
Building a LinkedIn Presence
LinkedIn without
the cringe
Don’t love the spotlight? You’re not alone. But in today’s world, your digital presence speaks before you do — and LinkedIn remains one of the most powerful platforms for career visibility, opportunity and trust.
Don’t believe me?
-98% of employers research candidates online.
-47% say they’re less likely to interview someone they can’t find.
-70% of employers say that a personal brand is more important than a resume.
You don’t have to post every day or become a thought leader. You do need a profile that tells people what you do, what you want, and who you are.
This session will cover:
-The bare minimum every professional should have
-How to show up authentically (without sounding salesy or fake)
-Basic LinkedIn tips + tricks for getting better results
-Building community through LinkedIn
-Q+A
February 12
11:30 a.m.- 1 p.m. MST
Zoom
Topic: How to “do” LinkedIn for personal brand + credibility
Cost: Suggested $20 donation to Stand With Minnesota
Who should attend:
Folks who know they should be more active on LinkedIn but struggle with getting started
High achievers who want a good reputation but don’t want to be a thought leader or influencer
Corporate folks, entrepreneurs + job seekers
All are welcome.
How to register
Make a donation to Stand With Minnesota.*
Check your spam folder for a Zoom email + link
*I’m not checking to confirm that you actually donate. But it’s -1,000 karma points if you attend without donating.
Frequently Asked Questions
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I surely am not. I’m a shy gal with loads of anxiety. Social media gives me hives. And also I know that building a reputation is critical to having professional success. So I do it anyway.
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Not much! But I have been learning and posting for my own business for 4+ years.
And I build brands professionally, so I know a lot about messaging, positioning and amplifying ideas. -
Great! Join the club. You still have to do it, sorry.
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Nope! I don’t help individuals with their LinkedIn profiles (I only work with brands and their executives.)
I’m just sharing some helpful info and encouragement to raise money for Minnesota. -
Yes, I’ll do my best to email a recording. But I might be slow and it might be janky. Please be patient.
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If they’re cool, they’ll should definitely support your desire to grow your personal brand.
Your brand benefits them:82% of people are more likely to trust a company when its senior executives are active on social media (Entrepreneur).
84% of consumers believe that a company’s reputation is influenced by employee personal brands (Forbes).
Consider asking them to pay for this class, or at the very least give you the time during the workday.
Maybe get a group of a friends or coworkers to attend together!
Hello, I’m Alison.
I’m on a mission to help trailblazing leaders and nontraditional changemakers get a seat at the table.
After a career helping executives and brands build their reputations, I’m sharing all my secrets for crafting credibility and increasing your visibility so you can have the life you want.